Brand Discovery; Luxury sector
Harris Tapper:
New Zealand fashion house, Harris Tapper combines sculpture and minimalistic aesthetic in their meticulously tailored designs. Their founders, Sarah Harris Gould and Lauren Tapper curate a collection of considered quality fabrications with skilful and elegant craftsmanship.
Rohe:
Rohe is an Amsterdam fashion brand defined by their signature minimalistic design aesthetic that is merged in with sculptural architectural tailoring and shapes. They appeal to those who seek a clean, precise uniform with a thoughtful approach to design. Their elevated approach to minimalism is fashion forward, but also timeless.
Designed in Amsterdam and crafted sustainably in Italy and Portugal, Rohe blends a sustainable approach into every aspect of their designs and products and customers really appreciate and care for this.
The New Arrivals Ilkyaz Ozel:
Women’s Ready-to-Wear label is best known for timeless evening looks that celebrate the female form through a balance of elegance and provocation.
The brand explains their role in their consumers lives as “injecting opulence into the everyday lives of contemporary women”, being the life of every party.
Founded by its namesake in Istanbul, the brand stands out through its extravagant aesthetic and flair, producing bold glamour looks.
“A Mediterranean design house. Collector’s fashion. For hedonists, thinkers, and those who stayed late.”(The New Arrivals Ilkyaz Ozel, n.d.)
Arakaii:
Arakaii, a Stockholm-based fashion house creates clothing that not only creatively expresses a strong and considered design perspective, but also in a sustainable way. They believe that it is their duty to provide consumers with good quality, timeless garments, that will last a long time, and that is not detrimental to the environment.
Their ready-to-wear ranges push boundaries through thoughtful design choices. they balance the act of exaggerated silhouettes paired with minimalistic essentials.
Sustainability is one of ARAKAII’s core values. This is shown through many stages of the design process. The material choices and processes are considered, as well as only working with factories that work in a sustainable and ethical way.
St Agni:
St. Agni is an Australian ready-to-wear brand known for its elevated contemporary designs that speak to a signature minimalistic aesthetic. Originating in Byron Bay, the brand focuses on the idea of simplicity and functionality in contemporary wardrobing. Their philosophy is: less is more, appealing to the modern customer that seeks elevated essentials, with a relaxed and effortless vibe.
St. Agni create timeless but also trend-focused designs, balancing quality designs and transparent ethical production principles. Their brand values state tey aim to always “[create] quality and timeless pieces that stand the test of time, [design] with longevity in mind, [and] considered materials that are gentle on the environment.”
(St.Agni, n.d.)
The Row:
The Row is a New York brand founded by the renowned sisters, Ashley Olsen and Mary-Kate Olsen in 2005. It’s established aesthetic is characterised by its timeless simplicity and quiet luxury.
The brand focuses on first-rate fabrications and textile sourcing as well as a centring around impeccable tailoring and details, this makes it stand out from other competitors.
The simplistic, ageless, and minimalistic collections, alongside the brands mysterious “logo-less’ marketing, the brand has established itself firmly within the high-end luxury space.
Christopher Esber:
Christopher Esber is a unique ready-to-wear fashion house that combines the skillful designers background in refined tailoring and expert use of fluid drape to create unique garments that create an artful sense of sensuality. Esber subverts traditional techniques with his innovative designs, creating these beautifully unusual and striking outcomes. He works with skilled craftspeople and operates an in-house atelier, regularly collaborating with artisans throughout France, Italy, Switzerland and Spain.
Bellaura:
Founded by husband and wife co-founders in 2023, Bellaura was created in to combine a love for aesthetics, with dessing made easy and comfortable. Aesthetically inclines, the founders were inspired by “the way a room or a dish is composed, the way light falls on a fabric, the way a well-made piece of clothing or furniture carries something a trend never quite can.” (Bellaura, n.d.)
Quality and sustainable materials and processes, as well as minimalistic design for a capsule wardrobe are at the forefront of Bellaura’s design decisions.
“Made for a particular woman; she values quality and understands craft. She appreciates the small things: authenticity, originality, the meaning behind a choice. She is ambitious and warm, present in her relationships, and she dresses for herself rather than for the room. She does not follow beauty, she simply lives with it. BELLAURA was made for her.” (Bellaura, n.d.)
Attersea:
A relatively new brand, founded in 2021 in NYC by former New York Times editor, Isabel Wilkinson Schor. Schor found there was a gap in the market for good quality, functional pieces to carry on to all elements of life.
Attersee was founded to bridge this gap, creating curated everyday essentials that “elevate the daily ritual of getting dressed” (Attersee, n.d.) using the highest quality materials. The clothes are made to be comfortable, function, versatile, and look good.
Toteme:
Toteme is a Swedish design and fashion house founded in 2014 by a Swedish couple. From their atelier in Stockholm, they design and create womenswear archetypal pieces that prioritise clothing through a female lens, with functionality, materiality and shape at the forefront of design decisions.
Their lines have a clear and curated aesthetic, representing a very Scandinavian way of living.
This extends into their physical store spaces, extending their design principles to create a tangible space to reinforce their brand identity and add to clients shopping experience.
Khaite:
Khaite is a New York based luxury womenswear ready-to-wear brand cultivating high-quality wardrobe essentials with classic and beautiful silhoettes. “Its bread and butter are everyday styles with luxurious twists.” (InStyle, 2024). The brand enjoys playing with the balance of opposing elements; masculine and feminine, strength and softness, structure and fluidity.
Catherine Holstein, the brands founder, set up the brand to “establish a one-stop-shop of foundational wardrobe pieces that were high-quality, material-driven, and meant to be worn on a regular basis.” The details within the garments however, are striking and an ode to the craftsmanship and design
Alaia:
A Parisian design house shapes by fashion art and culture in 1964. Founded by the late Tunisian designer Azzedine Alaïa, Maison Alaïa’s sculpted garments are seen as wearable art that celebrates the human female form.
Created with innovation and craftsmanship, Pieter Mulier, Creative Director since 2021, continues the brand’s dedication to timeless style, sculptural shapes and architectural volume.
Acne Studios:
Born in Stockholm, Acne Studios is a ready-to-wear brand producing artistic, multidisciplinary garments and accessories. Inspired by art, architecture, literature and culture, Acne paves its own way in the fashion industry, standing out for its unique and “eclectic use of materials and custom-developed fabrics.” (Acne Studios, n.d.)
They are best known for their presice tailoring, fabrications, and denim.
Carelli:
Carelli is a fun, playful outerwear brand celebrating femininity and the female form. They pride themselves in attention to detail and craftsmanship to provide individuality and self-expression to customers.
